I had talked about the importance of getting lots of back links to your site in one of my earlier articles. Back links are important for ranking well in the search engines. Back Link building is also called Off Page Optimization in SEO.
Websites that link back to your site and the page rank of those websites are important. Linking with irrelevant websites dont count with the search engines and is a wasted effort. How do search engines decide about the relevance of the website linking back to your website?
Search engines consider the keywords used in the anchor text in linking back to your site. If your website is about money making than the anchor text: money making tips may be given more importance than the anchor text: recommended website.
Search engines also consider the page title of the website linking to you. If the website is considered to be an authority site by a search engine like Google, the back link will get more importance.
In nutshell, you should try to get quality back links from those sites that are related to your websites niche. Those sites should be considered as authority sites by the search engines like Google. The anchor text used to link back to your website should contain your websites niche related keyword.
Getting back links from authority sites is what counts with the search engines. But it is not easy to get links from authority sites. How to go about it?
Everybody knows about social book marking sites and how they work. Social book marking sites like del.icio.us, digg, furl, propeller stumbleupon etc are considered as authority sites by search engines. Most of these social bookmarking sites have a page rank of 6+.
If you can bookmark your website on these sites, you can get lots of quality one way links. Dont forget, many people visit these social bookmarking sites, so you can get many visitors in addition to back links as well.
Websites that link back to your site and the page rank of those websites are important. Linking with irrelevant websites dont count with the search engines and is a wasted effort. How do search engines decide about the relevance of the website linking back to your website?
Search engines consider the keywords used in the anchor text in linking back to your site. If your website is about money making than the anchor text: money making tips may be given more importance than the anchor text: recommended website.
Search engines also consider the page title of the website linking to you. If the website is considered to be an authority site by a search engine like Google, the back link will get more importance.
In nutshell, you should try to get quality back links from those sites that are related to your websites niche. Those sites should be considered as authority sites by the search engines like Google. The anchor text used to link back to your website should contain your websites niche related keyword.
Getting back links from authority sites is what counts with the search engines. But it is not easy to get links from authority sites. How to go about it?
Everybody knows about social book marking sites and how they work. Social book marking sites like del.icio.us, digg, furl, propeller stumbleupon etc are considered as authority sites by search engines. Most of these social bookmarking sites have a page rank of 6+.
If you can bookmark your website on these sites, you can get lots of quality one way links. Dont forget, many people visit these social bookmarking sites, so you can get many visitors in addition to back links as well.
About the Author:
Mr. Ahmad Hassam has done Masters from Harvard University. He is interested in making money online. Discover A Social Bookmarking Software for Massive Link Building. Read About Web Traffic Machines!
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